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Keep up to date with the latest news from Forty Winks.

Forty Winks & Qantas Frequent Flyer Cosy Up

Monday 15th October, 2018

Forty Winks and Qantas Frequent Flyer have partnered to give members the opportunity to earn and use Qantas Points* when shopping at Forty Winks.

From today, Qantas Frequent Flyer members will earn one Qantas Point for every dollar they spend across the entire Forty Winks range.

With an average mattress costing $1,500, a member could earn 1,500 points and potentially more with additional bonus Qantas Points during Forty Winks promotional offers.

They can also make purchases more affordable by using 4,000 Qantas Points for every $20 off their total spend.

This is the first time Qantas Frequent Flyers can earn and use points with a bedding retail specialist. Forty Winks is also one of only a few program partners offering members the ability to use their Qantas Points in store to reduce the purchase price of goods while earning points on the full retail value.

Forty Winks CEO David Edwards said he was delighted to partner with another iconic Australian brand in order to provide even greater value to the consumer:

"Through this exclusive partnership we have a fantastic opportunity to offer a more personalised incentive to our customers.

"Customers want more than just good prices. This partnership gives them choice, and added value.

"It can help them reach their dream holiday faster, or give them the ability to upgrade to a more premium custom made bed solution and improve their quality of sleep."

Qantas Loyalty Executive Manager Commercial, David Young, said Qantas Frequent Flyer members -particularly those updating their homes - would benefit from having a new retail category added to the program.

"Earning and using points on purchases is a big driver of where Frequent Flyers choose to shop," Mr. Young said.

"This partnership makes bedding and bedroom furniture shopping at Forty Winks more rewarding for our members. It also gives them a new opportunity to boost their points balance and swap a night at home for a night away using the points they’ve earned on their purchases."

*You must be a Qantas Frequent Flyer member to earn Qantas Points. A joining fee may apply. If you are not a Qantas Frequent Flyer member, you can join at qantas.com/join. Membership and Qantas Points are subject to the Qantas Frequent Flyer Terms and Conditions, available at qantas.com/terms. To earn Qantas Points, a member must purchase a product at either a Forty Winks branded online or retail store and present their Qantas Frequent Flyer card at the time of purchase. If you are unable to provide your Qantas Frequent Flyer membership number at the time of the transaction, you will be unable to earn Qantas Points. Points will be allocated within 14 days of the product delivery date. ^Members can use Qantas Points towards Forty Winks product purchases, in 4,000-point increment (each 4000 points reducing the balance payable by AU$20). In the event a member has enough points, a member may choose to use their points towards the total cost of the product.


Forty Winks expands to 100 stores nationwide

Wedesday 4th April, 2018

Australian bedroom retail specialist Forty Winks has expanded its retail footprint, with the opening of its latest store in Chatswood Sydney.

With 100 stores operating across the country, Forty Winks is Australia’s largest independently locally owned and operated bedroom retailer.

"Forty Winks is a fully owned Australian business, operated by passionate independent retailers who are proud to support Australian manufacturers and serve their local communities.  In our fourth decade as Australia’s leading bedding retail specialist, Forty Winks will achieve yet another significant milestone in April, when we open our 100th store in Chatswood, NSW." said David Edwards, Forty Winks CEO.

"Congratulations to long term franchisees, Michael and Lucy Clisdell on opening their second store. Our growth is fuelled by the confidence that consumers have in the iconic Forty Winks brand and the expertise of our caring owners and professional sales people." said David.
 
Over its 34 year history, Forty Winks has redefined the bedding landscape to grow into a reputable and widely recognised Australian brand.

"As the market leader in the bedding specialist category; we are constantly looking for ways to drive growth as a house of brands bedding expert.  The brand's strength & saliency is stronger than ever, as we embark upon opening our 100th store in Chatswood NSW."  Said Alex D’Amico Forty Winks Head of Marketing.

"After 34 years as an Australian owned and operated business; Forty Winks is set to exceed market expectations and has some significant plans to reinforce its No.1 position into the next phase of the brand's evolution."  Said Alex.
 
Forty Winks is Australia's true bedding expert, offering the widest range of mattress brands including King Koil Chiropractic, Sealy Posturepedic, Serta, SleepMaker, and Silent Partner. Forty Winks also offers a wide range of beds, bedroom furniture, children's furniture, manchester and bedroom accessories.