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Forty Winks deploys their sleep experts to assist Australia’s worst sleeper

Australia’s leading sleep specialists, Forty Winks, have cheekily showed up to help Australia’s worst sleeper: deploying their neighbourhood sleep advisors to offer a helping hand at an activation in Circular Quay, Sydney.
They may not have (extremely delicious) Swedish meatballs, but they know a thing or two about a good night’s sleep.
Says Pancho Gutstein, CEO of Forty Winks: “For forty years we’ve been helping Aussies get their best sleep, so when we heard Australia’s worst sleeper was going to be spending some time in Sydney this week, we felt it was our responsibility to pull the team together and help a mate out. We’re serious about sleep… and a having bit of fun too.
Whether it’s in one of their 100+ family-owned stores around the country, or beside the world's most famous harbor, the Forty Winks team (including Theo, pictured below) loves nothing more than helping Aussies unlock their best night's sleep.

Article posted by Campaign Brief & MediaWeek
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